Reporting and metrics are essential post-campaign activities, monthly activities or quarterly activities that showcase the value of your public relations work. The Press Coverage Report Template provides a framework for a post-announcement/post-campaign press coverage report. This template includes two parts:
1) A paragraph-by-paragraph summary of what type information should be included in each section of the press release.
2) A real-world sample press release that can be modified to include specific information relevant to your (or your client's) organization.